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MobileAppEx 2011 – The Only Mobile App and Business Solutions Event addressing companies of all sizes

Chicago, 22 June 2010
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Koelnmesse, Inc. today announced the launch of MobileAppEx, the first dedicated mobile application and business solutions trade show and conference for companies of all sizes. The event will showcase services and products of Mobile App developers, Ad networks, Agencies, Content providers, System integrators, Manufacturers, Networks and more. MobileAppEx is designed for businesses to market B to B and B to C technology solutions to a broad range of vertical industries. This event will take place in June 2011 at McCormick Place in Chicago, Illinois.

Audience

MobileAppEx is designed for a wide range of vertical markets such as E-Commerce, Manufacturing, Hospitality, Government, Legal, Retail, Health, Finance, Marketing, Work Force Productivity, Agencies, Developers, Service Integrators and others looking for new ways of reaching customers via mobile marketing.

Education, Networking, New Business Development

MobileAppEx will feature two main conference tracks: @Dev and @Biz. The two forums will offer unique and interactive opportunities to share ideas, discover best practices and network with industry associates. The 2-day vendor agnostic event will be open to companies across all industries.

The Mobile Market

The global market for mobile applications is expected to triple from $10 billion in 2009 to $32 billion in 2015, according to a recently published white paper from Juniper Research. Based on page views, the mobile web grew 110 % in the U.S. last year and 148 % worldwide. According to estimates there are some 19 million mobile developers worldwide.

“The mobile app and business solutions marketplace is experiencing tremendous growth now and for the immediate future while changing how companies connect with their customer base,” said Mette Petersen, President of Koelnmesse, Inc, an international full-service trade show and conference organizer based in Chicago, IL. “MobileAppEx is the first event of its kind to create opportunities for exhibitors and attendees to capitalize on the ongoing mobile revolution. Our objective is to showcase technology that will forever transform the way business communities are able to connect with existing and prospective customers going forward.”

Industry Wide Support

“Mobile computing is exploding on a global basis and will revolutionize how we conduct business.“ said Fred Hoch, President of the Illinois Technology Association (ITA). “ITA is proud to be a founding supporter of MobileAppEx.
We are confident that Koelnmesse is the right organization to build broad industry support and feature working technologies usable today in order to grow their business of tomorrow.”

“The timing is right, we see MobileAppEx as a great opportunity to bring together the developer, system integrator, network and hardware provider and many others to meet face-to-face with vertical business segments that are hungry to learn and source the right partner.” Caroline Lewko, CEO, Wireless Industry Partnership (WIP).

For additional information about MobileAppEx 2010, visit ww.mobileappex.com and join us on Twitter @mobileappex (http://mobileappex.com/twitter).

About Koelnmesse, Inc.

Koelnmesse Inc. is the North American subsidiary of the Koelnmesse Group headquartered in Cologne, Germany. Koelnmesse is one of the world’s leading organizers of industry trade shows organizing more than 68 events in 7 countries regularly connecting over 2.3 million attendees with 31,817 industry suppliers.

Through their extensive international sales network Koelnmesse supports the growth and development of industry events of all sizes in 87 countries with an additional 8 full subsidiaries worldwide.

Current IT related events produced by Koelnmesse:
www.gamescom-cologne.com ~ www.dmsexpo.com ~ www.conlife-cologne.com www.photokina-cologne.com ~ www.dmexco.de ~ www.siggraph.org/asia2010
www.koelnmesse.com – Corporate Website of Koelnmesse GmbH
www.koelnmessenafta.com – North American Website

Contact: Mr. Darrin Stern, Show Manager
Koelnmesse, Inc.
8700 W. Bryn Mawr Ave., Suite 640 N.
Chicago, IL 60631
Office +1 (773) 326-9925 office / Cell +1 (773) 737-0337
d.sternkoelnmesse.us
AIM/Skype: darrinstern
http://www.mobileappex.com

Join Us Online

mobileappex.com/twitter
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mobileappex.com/linkedin
mobileappex.com/youtube

Supporting Organizations

Wireless Industry Partnership, Wavefront Tech Center, World Business Chicago, Illinois Technology Association, Mobile Monday Chicago, Mobile Visionary Network, Chicago Interactive Marketing Association, Chicago Web 2.0 & Social Media Marketing Group, Chicago Android