FOR IMMEDIATE RELEASE

Cologne, Chicago – September 1, 2013

IDEM SINGAPORE 2014 – WIDESPREAD OPTIMISM AMONG NORTH AMERICAN COMPANIES REGARDING EXPORT PROSPECTS IN SOUTH EAST ASIA

IDEM 2014 Singapore (International Dental Exhibition and Meeting) will open its doors in 7 months. The event is widely considered to be one of the premier dental industry trade shows and conferences for the fast growing Asian Market. Early sign-ups by North American dental manufacturers for IDEM Singapore 2014 indicate a strong interest from companies seeking to expand their sales into the Pacific Rim region. The 8th edition of IDEM will take place from April 4-6, 2014.

Product groups at the show cover the entire spectrum of dental medicine and dental technology – from materials and instruments, prophylaxis products, pharmaceuticals to dental surgery and laboratory equipment. A top notch scientific conference program will provide detailed information on the latest in scientific trends. The conference organizer is the Singapore Dental Association.

Over 30 North American dental manufacturers have already signed up for space. The majority of them will use the North American group exhibit organized by Koelnmesse, Inc. in Chicago. IDEM has received certification from the U.S. Department of Commerce recognizing the strong export potential for U.S. manufacturers in this region. A dedicated commercial service officer from the U.S. Department of Commerce in Singapore will assist U.S. companies with matchmaking services prior to and during IDEM. “IDEM Singapore is an excellent marketing tool for companies who are committed to broadening their exposure within the South East Asian marketplace. We have been exhibiting at the IDEM for several years. It is a wonderful venue and great place to meet customers, distributors and prospective partners”, says Weston Pettersen, International Sales Manager at Zimmer Dental, Inc.

Mette Petersen, President and Managing Director of Koelnmesse, Inc., Chicago noted: “U.S. dental products are in high demand in this part of the world. More than 30% of dental imports into Singapore actually originate from the United States. We expect close to 40 North American companies to take part at IDEM 2014, most of them via our Pavilion“.

An expanded exhibit area will now occupy two floors at the Suntec Singapore International Convention Center accommodating over 450 exhibitors. More than 8,000 visitors from the Pacific Rim region are expected to attend the 2014 event. IDEM attracts dealers, distributors, dentists, dental technicians, hygienists and dental students from the entire ASEAN region. Besides the USA Pavilion, national pavilions will participate from Australia, France, Germany, Italy, Japan, Korea, Singapore, Switzerland, UK and Taiwan.

For more information regarding the North American participation at IDEM 2014, please contact Rita Dommermuth at 773-326-9929 and r.dommermuthkoelnmesse.us.